April 30, 2011

Social Vending: Pepsi Vending Machine with Social Function

  Vending machines are generally easier for users to buy a drink or snack without having to bother looking at the shelves of the supermarket or a long queue at the cashier. However, vending machines output PepsiCo offers more than just a beverage, snack, and convenience. Carbonated beverage manufacturer known for its tight competition with Coca-Cola is launching a vending machine that offers a social function. Social functions are no longer limited to social networking sites or applications on mobile devices only. In fact, vending machines also use this function. PepsiCo Vending call it Social.

  Social Vending allows users to buy drinks for his friends. Users can choose drinks that wish granted, enter the recipient information beverages, mobile phone number, and written messages will be sent along with a special code. Recipients can take a drink at the nearest Social Vending by entering a special code listed in the message.

  Mikel Durhan, Chief Innovation Officer of PepsiCo Foodservice, said that Pepsi tried to bring out the social experience of mobile device users. Through Social Vending, PepsiCo offers experience-oriented social activities beverage transactions. Social Vending claimed as the initial phase of PepsiCo's plan to bring social functions into their drinks machine provider. In the next phase, PepsiCo will integrate Facebook or other social media into the Social Vending.

URL: http://loserba.blogspot.com/2011/04/social-vending-pepsi-vending-machine.html

Related Posts :